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About Kahina Melchane Founder of Posture Fashion Agency Kahina Melchane is a stylist of many artists : Dadju, Soolking, Mohamed Ramadan... and PR expert with over 15 years of experience in fashion, luxury, and entertainment. Through her strong relationships with celebrities, artists, athletes, and international media, she helps brands build their image, increase their visibility, and strengthen their positioning on a global scale. With Posture Fashion Agency, Kahina creates and manages strategic collaborations, product placements, campaigns, events, and media opportunities tailored to each brand’s identity. Based in Paris and supported by an international network, she brings her expertise, vision, and connections to brands seeking to stand out and establish a lasting presence in the luxury industry.
Posture Fashion Agency is a leading luxury fashion PR agency, press office, and showroom agency founded by Kahina Melchane, offering expertise in luxury brand management, celebrity placement, influencer partnerships, media relations, VIP seeding, and fashion marketing
We represent over 200 talents and partner with 30+ global fashion and lifestyle magazines to deliver high-impact fashion PR, celebrity endorsements, and luxury brand visibility. We connect high-end fashion brands with A-list celebrities, elite athletes, and influential media personalities to create powerful global brand partnerships, red carpet placements, Fashion Week exposure, VIP seeding opportunities, and premium media coverage
With 15+ years of experience, we create strategic campaigns that drive luxury brand awareness, influencer collaborations, celebrity marketing partnerships, and high-value brand alliances, enhancing consumer engagement, brand credibility, and long-term visibility across international markets.
Media relations press, coverage editorial, placement celebrity, and VIP placement, showroom representation and strategic brand communicationi